Your subjects
The services you want customers to ask for, the areas you serve, and the questions you answer on the phone every week.
Product / Automatic posts
Keep your business active.
A profile that has not been touched in eight months reads as closed. Posting is the easiest job to drop and the easiest one to automate, so RankSteer does it on a schedule and leaves the writing where you can see it.
Included in Autopilot SEO, $350 per month per location.
How a post gets made
From your business, not from thin air.
The material is your own services, your own area and the season you are in. That is the whole difference between a useful post and filler.
Your tone
Set once. Plain and practical, warm, or short and factual. The tone carries across posts so the feed sounds like one business.
Your schedule
A steady cadence beats a burst. Posts go out on the rhythm you choose, to the channels you have connected.
Straight about the plumbing
Publishing runs through the connections you already own.
RankSteer publishes to the channels you connect to your account. Where a channel is not connected, the post is prepared and waits rather than pretending it went out, and a failed publish is reported as failed.
What you decide
- Which channels are connected
- How often posts go out
- Whether each post waits for your approval
- The subjects that are off limits
- The tone, in one setting
Will it read like a machine wrote it?
That is the right question to ask, and the reason we put our writing standard on a page of its own instead of hiding behind the word AI. Read it, then judge the posts.
- One idea per post. A useful fact, a service explained, a straight answer.
- No invented claims. No awards you did not win, no numbers nobody measured.
- Editable, always. If a post is wrong for your business, change it or turn the subject off.
Why posting matters at all
It is not because a post ranks. It is because a customer choosing between two businesses looks at both profiles, and one of them looks like it is still open.
It also gives the assistants and the search engines something current to read about what you actually do.
